Between 1919 and 1939, Paris experienced a cultural and intellectual boom. This blog will feature artists, writers, composers, musicians, and designers. Paris was at its cultural peak.
A French fashion designer who trained in London, Madeleine Vionnet established her first fashion house in Paris in 1912. She was one of the leading fashion designers in Paris from 1919 to 1939. Called the “Queen of the bias cut” and “the architect among dressmakers”, Vionnet is best known for her elegant Grecian-style dresses.
Vionnet’s bias-cut clothes dominated haute couture in the 1930s, setting trends with her sensual gowns worn by such internationally known actresses as Marlene Dietrich, Katharine Hepburn, and Greta Garbo. Vionnet’s vision of the female form revolutionized modern clothing, and the success of her unique cuts assured her reputation. She fought for copyright laws in fashion. She instituted what, at the time, were considered revolutionary labor practices: paid holidays and maternity leave, day-care, a dining hall, and a resident doctor and dentist for her workers. The onset of World War II forced Vionnet to close her fashion house in 1939, and she retired in 1940. Over the course of her career, Madeleine Vionnet created some 12,000 garments.